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Introduction to Marketing

MKT 121

Marketing is a management process whereby gods and services move from the conception the customer according to the Business Dictionary. It includes the coordination of the four elements frequently referred to as the “4 P's” of marketing.

 

 

Course Details
Term FA/WI/SP/SU, 2023-24 Duration 4-6 Weeks
Program Zhejiang University of Technology Level Undergraduate
Mode Online Subject Marketing
Credits 4 Component Lecture
Instructor TBA
Class Dates

Winter 2024:             12/18/2023 - 01/14/2024

Spring I 2024:           02/26/2024 - 03/31/2024

Spring II 2024:          04/01/2024 - 05/03/2024

Summer I 2024:        05/27/2024 - 06/30/2024

Summer II 2024:       05/27/2024 - 07/07/2024

Summer III 2024:      07/01/2024 - 08/04/2024

Summer IV 2024:      07/01/2024 - 08/11/2024